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Hormonell Reset - A Transformative Learning Experience for Women

Problem

Research revealed that women often feel unheard when seeking medical support for hormonal issues. Many lack a clear understanding of how their physical and emotional states shift throughout their cycle and how to adapt their daily lives accordingly.

Solution

I developed a blended learning program designed to bridge this gap by empowering women with knowledge and practical tools. The program integrates self-paced modules with live workshops to foster experiential and transformative learning. Participants reflect on their personal experiences and connect them to new insights.

Impact

The program empowered women to take charge of their health and well-being through a holistic, personalized, and deeply reflective learning journey.

Key Features

- Transformative Learning: Integrated reflective questions that challenged participants’ mindsets and facilitated personal growth.

- Personalized Learning: Designed an interactive PDF with checklists, enabling participants to tailor the learning experience to their individual needs and goals.

- Peer-to-Peer Learning: Established a supportive community to enable social learning through knowledge exchange and collaboration.

- Experiential Learning: Live workshops and facilitation encouraged active engagement.

Process:

Research & Identifying Pain Points:
To understand the common pain points and challenges faced by individuals struggling with hormonal health.

Developing Solutions & Branding:
Based on the identified problems, I developed solutions that addressed both the physical and emotional aspects of hormonal health. I created a unique branding for the program that stands out from competitors.
I answered the question : why?

Beta Testing & Iteration:
Designed a beta test where participants were able to try out the courses and provide feedback. This phase was crucial for refining and improving the content and structure to ensure it truly met the needs of the participants.

Sales & Marketing:
I implemented sales and marketing strategy using social media, email campaigns, and webinars to reach the target audience. I also utilized storytelling and testimonials to build trust and visibility for the program.

Facilitation:
I facilitated interactive live sessions where participants could share their experiences and support each other, creating a strong sense of community and high engagement.

Tools:
- Simplero
- Adobe InDesign & Illustrator
- Canva
- AI Generator
- Streaming Tools (e.g., Zoom, StreamYard):
- Camo Pro

© 2016 by Sanne Lundblad

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